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The global market transformation of the textile industry is now bringing more opportunities to countries along the “Belt and Road”, and the industrial upgrading guided by the Chinese textile industry will also make greater contributions to the global industry. In recent years, the important gathering place of the global textile industry represented by Zhejiang Shaoxing Keqiao has actively integrated into the “One Belt and One Road” in recent years, grabbing international business opportunities, and using “one needle and one line” to connect the broad market of textile industry along the “Belt and Road”.
The global market transformation of the textile industry urgently needs to enhance international cooperation
The industry believes that the current world textile industry is experiencing a profound, multi-dimensional global market transformation. Chairman of the International Federation of Textile Manufacturers (2016-2018) and Chairman of the African Cotton and Cotton Textile Industry Federation, Jas Bédi, said at the "2018 First World Cloth Conference" held in Keqiao that the current global trade market is protected. The threat of doctrine, the new trade system needs to be established, and only a win-win partnership mechanism can succeed on the multilateral trading platform.
According to Sun Ruizhe, president of the China Textile Industry Federation, the transformation and upgrading of the textile industry in the new situation requires intelligent, service-oriented and green-oriented manufacturing upgrades. In the channel upgrade, the online and offline lines will complement each other. Capture and meet consumer demand, while also creating a professional, international industrial cluster and enhancing international collaboration.
Christine Schindler, secretary-general of the International Federation of Textile Manufacturers, believes that China has a leading global e-commerce development and effectively promotes the Internet retail of textiles and clothing. These first-class e-commerce technologies are worthy of many countries’ “l(fā)earning from China”. .
Keqiao’s active integration into the “Belt and Road” approach is worth learning
Nearly a quarter of the world's textile products are traded in China Textile City, located in Keqiao, with an annual turnover of nearly 200 billion yuan. From the development of Keqiao, we can see the current commercial trends of the Chinese textile industry and the global textile industry.
Shen Zhijiang, secretary of the Keqiao District Party Committee of Shaoxing City, said that Keqiao took advantage of the “Belt and Road” initiative to actively explore the international market and realized the “Water Street Keqiao” to “Silu Keqiao”, from “Stepping Global” to The "global" jump. In recent years, Keqiao has maintained an annual growth rate of more than 10% in major countries and regions along the “Belt and Road” of ASEAN and Central and Eastern Europe. In the first half of this year, Keqiao's exports to countries and regions along the “Belt and Road” exceeded 19 billion yuan, a year-on-year increase of 5.7%.
It is reported that Keqiao actively integrated into the "Belt and Road" opportunity, launched the "Silu Keqiao" three-year exhibition planning, the implementation of "political and enterprise linkage, holding group participation" model, leading enterprises to "go out." At the end of 2017, a large number of Keqiao enterprises participated in the Myanmar International Textile Exhibition and received nearly 50 million US dollars in orders. In March of this year, Keqiao China Textile City debuted at Pakistan Asia Textile Machinery and Asian Apparel Fabrics Exhibition, which displayed thousands of fine fabrics from 19 Keqiao enterprises. The first day of the exhibition exceeded 3,000 passengers. The “Silk Keqiao” series of activities will also organize group exhibitions such as the Miami Exhibition and the Ethiopian Exhibition.
At the same time, Keqiao strives to help enterprises explore overseas markets, tap the potential of multilateral trade, and actively build an integrated foreign trade service system based on the “Belt and Road” countries and regions, and encourage enterprises to deeply integrate into the global industrial chain. At present, Keqiao has nearly 500 companies investing abroad, distributed in 65 countries and regions, helping Keqiao textile industry to deeply integrate into the development opportunities of the “Belt and Road”.
Green development will lead the Chinese textile industry to the world
Environmental pollution problems such as sewage have been a pain in the textile industry, and have also hindered many Chinese companies from entering the global market. In recent years, China's textile industry has focused on the goal of “green development”, deepened the transformation and improvement of the printing and dyeing industry, strictly adhered to the standards of printing and dyeing, accelerated the integration of printing and dyeing, created a green benchmarking enterprise, and promoted the intelligent and green development of the printing and dyeing industry.
As the largest textile industry base in China, Keqiao actively encourages enterprises to invest in green innovation, and encourages enterprises to choose low-energy, low-emission high-end equipment with policy incentives. Today, the accumulated equipment of advanced enterprises accounts for more than 60%, and 100% use clean energy. Since the promotion of the Keqiao Printing and Dyeing Industry Clustering and Upgrading Project, the original 212 printing and dyeing enterprises have been integrated into 108 enterprises. The number of enterprises has decreased, the production capacity has not decreased, and the quality of air and water resources has been significantly improved. In 2017, the local PM2.5 index fell by more than 20%. In the first half of 2018, the average PM2.5 index was 41.7 mg/m3, and the air excellent rate was 79%.
Ma Jianrong, Chairman of the Board of Directors and Executive Director of Shenzhou International Group Holdings Co., Ltd. said that taking the lead in leading the green upgrade of the textile industry will be an important contribution of the Chinese textile industry to the global industrial development, and will also bring opportunities for more Chinese companies to seize the global market.
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